Melanie Winters Marketing Services (MWM Services)
From little acorns…
When I was a child I wanted to work for Coca-Cola…and as teenager, my dream came true when I was chosen, along with 999 other kids to appear in their Christmas TV advert. I was one of the 1000, chosen out of 10,000 kids who auditioned, so I considered myself pretty damn lucky at the time or was it fate?
After graduating from Uni in London, I went on to study advertising and marketing. By this time my ambition was to become Coca-Cola’s International Brand Manager! Why? Well, Coca-Cola is one of the biggest brands in the world and that’s what I wanted to be a part of.
I went for many interviews with various Advertising Agencies in Central London but I was told time and time again, I had to go back to Uni for another 3 years to gain another degree but this time in advertising! With a mountain of student loan debt, this wasn’t possible, so I headed out into the big wide world…believing my future career lay in marketing. I never gave up on that goal.
I spent 12 years in the UK, marketing for luxury car dealerships including brands such as Mercedes-Benz & Porsche. I worked hard to climb the career ladder, eventually becoming one of Toyota GB’s Regional Marketing Managers, directly responsible for 33 Toyota car dealerships. Things were going pretty well for me and Coca-Cola would be the next door I’d be knocking on…or so I believed!
Then fate intervened and everything changed! I booked a flight to visit friends in Mallorca for a much-needed holiday and fell in love with the place! I’d been on the Island before but something felt different this time! My friends offered me a job and that’s when I made a bold (or as my Mum called it, crazy) decision to leave the UK and start a new life in the Mediterranean.
Since arriving in Mallorca over a decade ago, I’ve worked for various businesses, including marketing for Superyacht supply, recruitment and training companies, as well as event management.
I’ve found that a lot of SME’s don’t have the budget for a full time marketing person or department. In fact, when the going gets tough, marketing is normally the first budget to get axed, wrongly in my opinion but sometimes it’s a vicious circle, so, with this in mind, I started MWM Services. My consultancy provides part time marketing services to clients. I can also offer my services on a project by project basis and am available for yacht shows, trade shows and corporate events.
My services include digital/on-line and traditional marketing strategies that I tailor specifically to your company’s needs at highly competitive rates! I’m passionate about marketing and I love nothing more than coming up with new ideas, being creative and helping my clients businesses achieve their goals and objectives!
My favourite quote is: “From little acorns, mighty oaks grow” and it’s the motto I live my life by. With so many technological advances and rapidly changing marketing trends, it can be hard for companies to keep up but I believe that if you get the basics right, the rest will fall into place.
The new dream, one day, is that MWM will be as big as MGM (and Coca-Cola)…Well they do say, “Go big or go home!” In the meantime, I’m very happy to help companies big or small reach their full potential through their marketing! So if you want MWM to help grow your little acorns into a tall, mighty oak give me a call!
Tel: +34 646 89 73 78
Current MWM Services clients include:
The Islander Magazine
The Islander Nautifest
The North Dock (STP Shipyard)
The Boat House
VIP Service School