17/01/2020
Viking Maritime
UKSA
Superyacht Technology Conference
Palma Shipwrights & Joiners
Viking Crew
Palma Superyacht Show
Far Sounder
Breaking News
Home > Daily News > 11th Hour Racing Team and Musto Announce Long-Term Partnership

11th Hour Racing Team and Musto Announce Long-Term Partnership

 Newport, RI and London, England –  Musto, the world’s leading premium technical sailing brand, has signed on with 11th Hour Racing Team as an official supplier for the next three years. Musto will provide 11th Hour Racing with high performance clothing on and off the water for the team’s campaign focused on the next edition of The Ocean Race in 2021.

 Musto’s partnership with Mark Towill and Charlie Enright dates back more than five years to the duo’s first round-the-world race in 2014-15. They also wore Musto during the 2017-18 campaign with Vestas 11th Hour Racing, while Enright was outfitted in Musto’s offshore performance gear during the team’s fourth place finish in the Transat Jacques Vabre in November. For the next Ocean Race, the entire 11th Hour Racing Team will wear Musto, including the crew, staff and shore team.

“Musto is an industry leader and a brand built upon a reputation for designing and engineering the best technical sailing clothing in the world,” said Mark Towill, CEO of 11th Hour Racing Team. “We look forward to collaborating and innovating together with Musto over the next several years through this partnership that is built upon many shared values, including a forward-looking approach to issues around sustainability management.”

 “We’re proud to be aligned with a pair of offshore sailing stars like Mark and Charlie as they aim for The Ocean Race Trophy in 2021-22,” said Nick Houchin, Head of Marketing, Musto. “Not only are they world-class athletes and sailors, but also leaders in promoting initiatives around ocean health and sustainability to the wider sailing audience and sports fans worldwide. We are incredibly proud they are part of Team Musto.”

 As part of the partnership, Musto will collaborate with 11th Hour Racing Team to innovate and develop the next generation of HPX, Musto’s top industry-leading ocean sailing collection. Technical developments in foiling are moving at an unprecedented rate and the demands on sailors and their kit is changing just as fast. This partnership provides Musto with on-going and prompt feedback on key performance products.

 Musto will also collaborate together with Enright and Towill on research and development to create a range of innovative and sustainable clothing. This builds upon their previous partnership with Vestas 11th Hour Racing, where Enright and Towill supported Musto with the challenge of finding a more environmentally friendly plastic packaging solution. This project set some of the foundations for Musto to work towards overcoming the hurdles that businesses face, implementing and operating more sustainable practices on a larger scale.

 “Musto has long had a reputation for designing and engineering high quality, durable products,” said Houchin. “By collaborating with the team, we are looking at how we can innovate further by developing and designing fully sustainable products from the ground up to introduce to our main line range and for the team to wear as they travel the world.”

 The key learnings from this initial collaborative line will be used even wider across Musto’s collection in future seasons. The two sides met for an R&D session in Brittany, France at the team’s training location in early December and will continue to work together regularly during the production and development process.

January 14, 2020

 

About 11th Hour Racing Team

11th Hour Racing Team was formed in September 2019 and is led by American offshore sailors Charlie Enright and Mark Towill. Supported by title sponsor 11th Hour Racing, the team’s mission is to win The Ocean Race 2021-22 with sustainability at the core of all operations, inspiring positive action among sailing and coastal communities, and global sports fans to create long-lasting change for ocean health. Towill and Enright, who have competed in the two previous editions of The Ocean Race are currently training out of Port-La-Forêt in Brittany, France.

 

About Musto

As one of the world’s leading technical sportswear brands, Musto continuously pushes the boundaries of design and innovation. Musto is sold in over 40 countries, with a hard-earned reputation for innovation, testing, high performance and style.

 Founded in 1964, Musto takes pride in its history of innovation by combining technical fabrication with design, to ensure that athletes continuously perform at their peak, no matter their environment. As technology allows us to take unprecedented steps in personal achievement, Musto seeks to give individuals the inside edge by designing the next generation of technical performance apparel manufactured to exceed expectations.